Description
This essay sheds light on how Costco became a highly profitable company, identifies the critical success factors behind CostcoÕs success as a highly profitable retailer, demystifies CostcoÕs growth strategies for long term revenue growth, and reveals the future outlook of Costco in the digital era. Costco has become the fifth largest retailer in the world in 2020 and is slated to become more profitable in the coming years. CostcoÕs warehouse stores are able to double as sizeable retail stores since their product offerings are not only available for business owners to purchase who have a business membership at Costco, but are also available for customers to purchase who have a non-business membership at Costco. In the digital era, Costco has achieved the stupendous feat of earning well over $4,000,000,000 in net income annually. ÒCostcoÕs net income for the twelve months ending May 31, 2021 was $4,726,000,000, a 27.39% increase year-over-year. CostcoÕs revenue for the twelve months ending May 31, 2021 was $186.637,000,000, a 16.01% increase year-over-yearÓ. Costco has been able to generate significantly more net income per store than Walmart. ÒEven though Walmart operates approximately 10,500 stores and clubs under 48 banners in 24 countries and electronic commerce websitesÓ, ÒWalmartÕs net income for the twelve months ending July 31, 2021 was $10,050,000,000Ó. Even though Costco currently has only 817 warehouses which is less than eight percent of the amount of stores and clubs that Walmart has, ÒCostcoÕs net income for the twelve months ending July 31, 2021 was $4,726,000,000Ó which is ultimately almost 48% the amount that WalmartÕs net income was during the same time period from Òthe twelve months ending July 31, 2021Ó. Is is quite an extraordinary feat that Costco has enormous profit margins as a retailer. Costco ÒWholesale’s gross profit margin for fiscal years ending September 2017 to 2021 averaged 13.1%Ó. In spite of its enormous overhead costs as one of the worldÕs largest retailers, Costco is still able to operate highly profitably and has not over expanded unlike other retailers who have over expanded to the extent of cannibalizing its own sales. If Costco had as many stores as Walmart, then it would be apt to generate far more net income than Walmart.
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