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Creative Firm Positioning Guide: A Self-Directed Strategy for Brand Differentiation

Original price was: $52.00.Current price is: $34.67.

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Find your companyÕs happy place in the market in just 7 days with these helpful, easy-to-follow daily exercises.

Even if youÕre certain your creative firm is the coolest thing since INSERT LATEST TECHNOLOGY TRENDING ON TWITTER HERE, thereÕs always room for improvement. As creative companies, you have all the tools you need to explore your own brands, itÕs just an uphill battle until you have the right guidance in place to help you sort through everything in your collective heads. ThatÕs why weÕve put together this self-guided manual to use as an individual or with your entire company to explore all facets of your organization to put together a rock solid outline of what the heck makes you so ridiculously awesome (and worth buying from!)

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Kim Higdon

Paperback

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